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There is a push from HLAA for brand consistency. My reasoning is a uniformed and professional appearance from chapters and state associations gains instant recognition and, from that, credibility. We all know what
You can view Ann Thomas's PowerPoint "Getting the Word Out: Promoting Chapter Identity & Creating Advertising Collateral." There also is the HLAA Logo Use Guide, which all webmasters should become familiar with. Besides the proper use of logos, the Guide produces information on font and brand color requirements. This image I apologized for how this post is assembled - no flow at all, but the content is there. Stay safe everyone -- Alan Katsura Moderator HLAA Tech Group
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